Privacy Policy – Farmacia Merca Farma

Farmacia Merca Farma (MERCA FARMA, C.A.) values your privacy. This Privacy Policy explains how we collect, use, protect, and share information when you visit https://mercafarma.com.ve or submit information through our forms.

1) What Information We Collect

We may collect the following types of information:

• Personal Information: Name, phone number, email address, zip code, state, and any other information you choose to provide through our forms.
• Insurance‑Related Information: Information you submit to request a quote or evaluate eligibility (for example: household size, income range, coverage interest, and related details you voluntarily provide).
• Website & Device Information: IP address, browser type, device identifiers, operating system, pages visited, time spent on pages, and referring/exit pages.

2) How We Use Your Information

We use your information to:

• Provide quotes and assist you in finding health, life, accident, or supplemental insurance options.
• Contact you regarding your request, updates, reminders, and customer support.
• Improve our website, services, and user experience.
• Analyze website performance and advertising effectiveness.
• Comply with legal obligations and prevent fraud or misuse.

3) SMS Opt‑In Details (Text Messaging)

If you provide your phone number and opt in, you may receive SMS messages from Farmacia Merca Farma.

Types of messages may include:

• Quote follow‑ups
• Application status updates
• Policy information
• Appointment reminders
• Customer support responses

If you separately opt in to marketing messages, you may also receive:

• Promotions and special offers
• Plan updates
• Enrollment reminders

Message frequency may vary.

Message & data rates may apply.

Opt out anytime: Reply STOP to cancel.

Help: Reply HELP for assistance.

Consent is not a condition of purchase.

4) Cookie & Tracking Technologies

We use cookies and similar tracking technologies (such as pixels, tags, and web beacons) to operate our website, improve your experience, analyze traffic, and measure marketing performance.

These technologies may collect information such as:

• IP address
• Device/browser type
• Pages visited
• Time spent on pages
• Referral source

We may use third‑party tools (for example, analytics and advertising platforms) that place cookies or pixels to help us understand website usage and ad performance.

Your choices: You can control cookies through your browser settings. If you disable cookies, some site features may not function properly.

Do Not Track: Because there is no uniform standard, we do not currently respond to DNT signals.

5) Data Security & Handling

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure.

6) User Rights

Depending on your location, you may have rights to request access to, correction of, or deletion of your personal information. To request changes, contact us using the details below.

7) Mobile Information Sharing Statement (A2P Requirement)

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes.

All other categories exclude text messaging originator opt‑in data and consent; this information will not be shared with any third parties.

8) How to Contact Us

Farmacia Merca Farma
Calle Páez C/C Av. Boyacá CC Nariman # 98-14, Valencia 2001, Carabobo
Valencia, Carabobo 2001, Venezuela
Phone: +58 412 341 35 99
Email: mercafarmaca@gmail.com
Hours: 8:00AM a 5:30PM